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Free shipping on US orders over $35 ••• New fabrics + restocking sold out colors --> March 3, 2021 Free shipping on US orders over $35 ••• New fabrics + restocking sold out colors --> March 3, 2021

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    JOURNAL

    • January 15, 2021 Fougasse + Pasta
      Fougasse + Pasta Sheltering in place at a different location was bliss. And I ate a lot of soul-soothing carbs while we hid out in the woods. We didn’t do much, but pop by Wild Flour Bread Bakery in Freestone for their famed fougasse and get pasta take out from noteworthy Canneti Roadhouse. It’s taken me longer than I thought to get back into the groove considering how rocky the start to the year has been, but I am getting pretty amped about several exciting collaborations that are in the works...
    • January 04, 2021 New Year, Dirty Slate
      New Year, Dirty Slate Happy New Year! We've made it to 2021...while I’m delighted to have a 'clean' slate, I also want to be realistic that most of what happened last year still lingers with us. I’m taking this under consideration as I log off for a seven-day digital detox and find solace in the redwoods of Northern California. I’ve done this for the last three years and it always helps me regain balance and consider fresh perspectives. I hope 2021 is treating you kindly thus far...
    • December 23, 2020 Bûche de Noël
      Bûche de Noël Happy Holidays, friends! Somehow we've made it to the end of 2020...while we're all looking forward to a clean slate, let's celebrate this season while it's here and be grateful for what we have. Also, feast your eyes on this beauty by our Ambassador, @wanderlustandpiecrust featuring our Grey Gingham Linen...this Orange Spice Bûche de Noël, also known as a Yule log was featured on Jojotastic, blogger extraordinaire and the recipe can be found here.
    • December 22, 2020 Winding Down 2020
      Winding Down 2020 On 12/12 my hubs helped me run Loyale's pop-up booth at our one in person event of 2020...I was honored that CUESA hosted us at their Ferry Plaza Farmers Market. It was a tremendous opportunity to connect with the Bay Area cooking community and it was an incredibly successful event. The universe has been generous this year, despite all of the obstacles, Loyale has had a better year than 2019...bless up and looking forward to the locked down holidays with my main man and pup! Let the wind down begin...
    About the Founder

    About the Founder

    Jenny Hwa, founder and San Francisco native, has an unrelenting love of classic design and the culinary arts, as such, Loyale celebrates these two passions.

    She spent decades on the East Coast working with nonprofits, festivals and companies like Kate Spade. In 2017, Jenny moved back to the Bay Area and set up shop in the Outer Sunset. Loyale is a family run company with added elbow grease from interns and a few talented freelancers.