I can’t help but obsess about Drake’s new vid, God’s Plan – don’t wait, watch it now!
My hubs, always in the know about cool, of the moment Internet randomness, showed it to me based on Loyale’s random acts of kindness posts last week and I’m so glad he did. It’s an emotional and compelling portrayal of the singer giving away $996,631 (what would’ve been the budget to film the video) around Miami in the form of stacks of cash, shopping sprees, scholarships, cars and more. It’s directed by Karena Evans, a deft filmmaker who seems to have a knack for reveling in and celebrating all aspects of the human experience. Granted he’s a rich dude and has extra cash, but we don’t see this kind of altruism very often from celebrities…Drake’s goal to bring joy into people’s lives is an inspiration and his suggestion to…”just go be kind in any way you can and let's all watch the world be nice to each other even if it's for 24 hours...” is a directive we could all embrace on a daily basis. Let’s keep the random acts of kindness flowing and spark joy where we can! If you know someone that would be overjoyed to receive a Loyale tee, please tag them in our IG comments section and tomorrow morning, we’ll select a few winners at random to receive a complimentary style.